Articles About Marketing
Beg, Borrow and Steal Your Way to Landing Page Success
Landing page design is to websites what AdWords is to an advertorial spread. It is all about focusing down to the bare essentials of what ...
Time to Spring Clean Your Website
Yes, we’re well aware that there’s still plenty of snow on the ground BUT it’s spring and you know what that means? SPRING CLEANING! Time ...
5 Easy New Year’s Resolutions for Marketing Your Business
Tinsel glitters, menorahs flicker, and Bing Crosby’s White Christmas fills the air. But when the festivities are over, the decorations have been boxed up, and ...
Colour – The Silent Salesperson
Colour conveys meanings and feelings. It stimulates the senses, boosts memory, and is an instantaneous method of conveying messages. It is powerful, persuasive and subliminal. ...
Are you guilty of obfuscation?
obfuscate: to make obscure or unclear; to muddle; confuse; bewilder Potential consumers are busy and sophisticated. They are surrounded every day with thousands of messages ...
Does Your Website Speak to Your Customers’ Needs?
Business owners know the importance of customer service. Most of you have likely spent significant resources training employees to be attentive to your customers’ needs. ...
If Your Brand Could Talk, What Would it Sound Like?
In our last post we talked in-depth about the importance of the visual elements of your brand. We hope that you took away some good ...
The Difference Between Marketing, PR, Advertising and Branding – Illustrated!
This wonderful illustration explaining the difference between Marketing, Advertising, PR & Branding came from Ads of the World – a great site for advertising inspiration!
5 Great Investments for Marketing Your Business
Here are 5 great things your business can do to market itself with little investment and large return:
5 Important Things to Look For When Selecting a Web Designer
Here are 5 tips to help you select the right web designer for your next project.